Berner an American rapper and entrepreneur from San Francisco has a net worth of $410 million. He is the CEO and co-founder of the very first legal billion-dollar weed brand “Cookies”. He is most known for being signed to Wiz Khalifa’s “Taylor Gang Entertainment”.
Berner got popular in his early days from his albums “Urban Farmer,” “Hempire,” “El Chivo,” and “La Plaza”. He released nearly 40 albums and peaked on Billboard’s “Top R&B/Hip-Hop Albums” chart. He began his cannabis career as an ID checker and went on to develop one of the most well-known cannabis lifestyle brands in the country.
He owns two lifestyle businesses “Cookies and FreshKo” and is significantly involved in the California-based cannabis trade market as well as рrоduсеd а ТV ѕеrіеs “Маrіјuаnа mаnіа”.
Berner’s Net Worth (2024)
| Net Worth: | $410 Million |
| Profession: | Rapper, Entrepreneur |
| Age: | 39 Years Old |
| Born: | 27 October 1983 |
| Country: | United States of America |
| Annual Salary: | $50 Million + |
| Last Updated | 2024 |
Berner’s Net Worth Growth
| Net Worth in 2024 | $410 Million |
| Net Worth in 2023 | $400 Million |
| Net Worth in 2022 | $380 Million |
| Net Worth in 2021 | $350 Million |
| Net Worth in 2020 | $320 Million |
Early Life
Berner was born in San Francisco, California on October 27, 1983. He is the son of working-class parents from the San Francisco Bay Area. Berner’s father worked as a chef at a Mexican restaurant on Fillmore Street.
His parents split when he was in high school. Berner traveled between California and Arizona before settling in the Bay Area and becoming engaged in the underground rap culture.
Berner dropped out of the Galileo Academy of Science and Technology. He negotiated the Bay Area independent music scene while also selling pot, unaware that his art and side hustle would one day push him to the top of both industries.
Early Music Career
Berner began battle rapping in high school and released his debut mixtape “Dirty Sneakers…Plenty Ways to Get It” in 2006. In 2007, Berner founded his own label “Bern One Entertainment.”
Berner released his debut album “Track Money & Pack Money” with Equipto which followed his debut solo album “Weekend at Bernie’s” in 2009 along with 4 other albums.
Income Sources
His flagship stores earn between $100,000 and $200,000 per day and his new Melrose location frequently exceeds $450,000 in a single day. Berner’s brand VIBES Holdings LLC’s ownership was sold by Greenlane Holdings, Inc. for $5.3 million.
He also earns millions via his YouTube channel “Berner415” which has 821K subscribers and over 1 billion views, as well as his Instagram account, which has over 1.9 million followers.
Mainstream
Berner signed with Wiz Khalifa’s “Taylor Gang Records” in 2012 and released his debut album “Urban Farmer” on the label. In 2013, he began on the “Under the Influence of Music Tour”.
Berner released a joint album “Contraband” with Cam’ron, and “Drought Season 3” with deceased rapper The Jacka in 2015. Berner released his solo album ‘Hempire’ in 2016, along with a 4/20 event at the Bill Graham Civic Auditorium.
Berner released a song titled 20 Lights in 2015, which peaked at #95 on the Billboard 200 chart. In 2016, he released Hempire, which featured the lead track “Best Thang Smokin.” In 2019, he released El Chivo, a single.
Berner collaborated with Larry June and Cozmo to create the Cooks & Orange Juice EP in 2020, and later the full-length mixtape Respect the Connect. He released a no. of gangster-themed including the Paulie Cicero mixtape and the studio album Gotti.
Both songs had a lot of guest appearances, and Gotti included the song “Too Many Goats” a group track with Rick Ross, Nas, Kevin Cossom, and Jadakiss. Berner released “Cookies Forever” and “Bomb Bay on My Back” in 2022.
Cookies Brand
Berner joined a cannabis club after dropping out of high school. He was only 18 at the time and worked with the business till 2006. But he left the company after meeting rapper Wiz Khalifa.
Berner co-founded and serves as the CEO of the Cookies brand and also controls everything from retail dispensaries to clothing design. Around 2010, Berner struck a licensing agreement with a friend of his to put the logo on a storefront in San Jose.
In 2018, the first Cookies retail store was opened. AdAge named Cookies, one of America’s Hottest Brands of 2021, and it was the only cannabis brand to reach the list.
In addition, the company opened two flagship clothing stores, Cookies and FreshKo in San Francisco and Los Angeles. He is also involved with the marijuana-based company Cookie Family which makes Girl Scout Cookies and Sunset Sherbet.
It was recently announced that Cookies will be the exclusive home of Wiz Khalifa’s cannabis brand, Khalifa Kush, which debuted in January 2022. He has also launched a line of clothing called Cookies and cannabis strain called Cookies Dispensary.
About
| Name | Gilbert Anthony Milam Jr |
| Net Worth | $410 Million |
| Age | 39 Years Old |
| Height | (1.71 m) |
| Weight | 80KG (Approx) |
| Profession | Rapper, Entrepreneur |
| Date Of Birth | October 27, 1983 |
| Birthplace | United States |
| Nationality | American |
| Income | $50 Million (Annual) |
| Spouse | N/A |
“You affect the world by what you browse.”
– Berner
Berner Social Media Profiles
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| TikTok | Click Here |
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Berner’s Controversies
Berner’s account was suspended by Instagram in 2018 for violating the platform’s prohibition by attempting to promote his marijuana business. The rapper later hired a small group of developers, who created the app “Social Club”.
The launch slogan for this app was “your zero-censorship community”. In addition, this app was ranked 45th on the charts behind “TikTok, Youtube, and Instagram”. After some time Apple removed this software due to a censorship problem.
Summary
Berner’s net worth is estimated to be $410 million in 2024. He is an American businessman who owns billion-dollar lifestyle businesses and creates hit albums. He comes from a family where entrepreneurship has been passed down.
Berner’s father owned a taco shop that he created from the ground up and his mother ran a headhunting firm. Even the rapper’s 13-year-old daughter is interested in brand marketing.
In addition to his cannabis-related ventures, Berner has also had a successful career as a rapper and has collaborated with a number of high-profile artists, including Wiz Khalifa, Snoop Dogg, and B-Real.
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